SEM

SEM (Search Engine Marketing) is a type of marketing which consists in promoting a website and increase its visibility on the search engine results page (SERP).

Though it often relies on paid method (SEA), SEM can very well be part of a organic strategy (SEO) with a focus on content to increase a sites ranking in search engines.


Was this article helpful?
2 out of 2 found this helpful

Articles in this section